Estrella Rosenberg

About Me

I truly believe in philanthropy as a way of life. Giving is a part of who we are as human beings…the act of giving, small or large, instills great happiness in our hearts and it’s what allows us to effect positive change in an individual, an entire country or transform the world at large.

I am the Founder of  Big Love Little Hearts and One Hundred Squared and when I’m not busy running them I am a passionate advocate, volunteer and Board Member at many other charities. I help social change and non-profit organizations achieve their missions through strategic consulting at 501 Strategy and I lead a community of non-profit directors and founders over at 501 Mission Place.

A former jury consultant, my life changed while golfing on a business trip when I met 10 year old MacKinzie Kline. Noticing a cute logo on her golfbag – a heart with two stick figures on either side – I asked her what it was about and she explained that she had two open-heart surgeries by the time she was two years old and that it was her mission to raise one million dollars to fund surgery for children with congenital  heart defects as spokesperson for The Children’s Heart Foundation.

Needless to say I was very impressed that a 10 year old would devote herself to such a cause. Beyond merely being inspired by Mac, I was inspired by the cause as my sister passed away from an undiagnosed heart defect when she was just 37 days old. I promised her I would look up the organization when I got home and make a donation.

The national office of The Children’s Heart Foundation (CHF) was within an hour of where I lived so I contacted them about volunteering as well as donating. To make a long story short, one month later I was on the Board and a week after that I started spending a few hours a day in their office. That quickly turned into me leaving my profession and volunteering full time and I haven’t looked back since!

Through a generous grant from Medtronic I got a world class education in Non-Profit Management and Marketing from Northwestern Kellogg as I moved from volunteer Board Member to staff as CHF’s Director of Development to Founder of my own non-profits.

I am a breast cancer survivor, mom to an incredible boy and forever home to more than a few rescued animals. I love my family, friends, life, travel, music, food, wine, college sports and the world at large as much as I love giving and sharing.

Big Love Little Hearts helps children in developing countries get the lifesaving surgery they need to repair their heart defect.

One Hundred Squared is an advocacy and awareness project to support pulse-oximetry screening of newborns for heart defects.

501 Mission Place is a membership community for Leaders of Social Change. It is as much a place to learn as it is a place to find support and ideas from colleagues to energize you!

* 501 Mission Place is a Human Business Works Community.


Email me at: charityestrella@gmail.com

Find me on twitter and facebook.

Learn more about hiring me.

  1. I love the blog! I’m looking forward to reading more of your entries :)

  2. What an incredible story. I am so glad to have read this and am incredible excited to really connect in a week or two.

  3. [...] Estrella Rosenberg is the Founder and Director of Big Love Little Hearts, One Hundred Squared, Little Leo Foundation and The 4F Club. She writes about her love of non-profit work in her blog, Adventures In Philanthropy. [...]

  4. [...] A FourSquare Experiment Gone Right Site: Community Organizer 2.0 (@askdebra) Author: Estrella Rosenberg Comments: FourSquare used successfully for awareness & advocacy. Another great example of how [...]

  5. [...] panel included Estrella Rosenberg of Big Love Little Hearts, Joe Waters from Boston Medical Center, and Dan Michel from Feeding [...]

  6. [...] panel included Estrella Rosenberg of Big Love Little Hearts, Joe Waters from Boston Medical Center, and Dan Michel from Feeding [...]

  7. [...] and many others, like Chris Smith, Jeremy Blanton, Margie Clayman, Jessica Northey, Estrella Rosenberg, Sheri Moritz, Ja-Nae Duane and many others get it. Yet every day I see the [...]

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